Talks that turn fans into strategy.

I speak about fandom intelligence at industry conferences, label and agency offsites, and team trainings. Every talk is built on the Fandom Cycle and grounded in real fandoms.

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Keynote

30–45 min

"Nurture comes before Activate." Why fandoms burn out when brands rush to activate them, and how to read when a community is ready.

Fandom Clinic

60–90 min

A live, interactive teardown. We take a real fandom (or an artist from the lineup) and read it phase by phase with the audience.

Workshop

Half day or full day

Hands-on sessions where your team learns to read its own fandom with the Fandom Cycle.

  • Fandom intelligence: what it is and why it's more than audience data
  • The Fandom Cycle: understand, build, nurture, activate, scale
  • Superfans, rituals and belonging: what keeps fans close
  • Activating fans without burning them out

English and Spanish · In person or remote

Book a talk ↗

Or email belen.paoletti@gmail.com with the date, the format and the audience.